Please read the following prior to contacting us
Most incubators and accelerators provide office space and networking opportunities. They do not get involved in building products, launches and business development. We help startups build products, gain traction, partner with Fortune 500 clients and help with fundraising and exit. There are many gaps in corporate-startup relationships. There are differences in speed, scale, capabilities and resources. OneTraction fills the gaps using OneTraction Labs and our unique Licensing programs and global network.
Read more: Harvard Business Review
We accept local (US based) and global startups (software and hardware) with innovative ideas that solve real problems targeting large B2B, B2C, and C2C markets. We do not accept startups in gaming, gambling, and regulatd products and services. We prefer founders who can build teams, who are flexible and focused on making an impact (missionaries not mercenaries).
Our program is virtual and includes an online innovation based curriculum. It gives startups access to OneTraction Labs with engineering, marketing and business development teams, our global pool of 300+ mentors, and introductions to Fortune 500 corporate partners.
Given the high volume of applicants we only contact accepted applicants. Our program has three major steps: 1. Your startups gets access to our online program upon completion of your application and expect you to complete all deliverables as instructed 2. Our team will start presenting your startup to potential investors and corporates upon further review and based on their criteria (one on one demo) 3. When a corporate partner or investor expresses interest in your startup, will assign a dedicated advisor and contacts you with our potential investment offer.
We do not ask our startups to talk to our new applicants. Each startup experience is unique and each startup's success depends on many factors including the team's execution. Additionally we have confidentiality agreements with our startups, corporate partners and investors. We do share featured startups, along our overall growth and portfolio valuation on our web site.
There are two ways you can apply. You can apply online from the Investment page, or through our hackathons page "if you have an idea only". We carefully review all applications and proceed forward when we feel there is a match. Please browse our website to get familiar with our program. We only contact accepted startups that show strong level of commitment.
Simply attend as instructed, please avoid asking questions already covered on our our site, and do not contact other team members or mentors beside your assigned interviewer. If rejected, work on closing the gaps and reapply in the future.
Our core team is based in the heart of Silicon Valley (Palo Alto), minutes from Stanford University. We have extended teams in San Francisco, Los Angeles, New York and across the US, Canada, Europe and Asia. More than half of our startups are virtual and located globally. Some startups use our partner co-working spaces. Visits to our locations are by appointment only (typically open for investors, partners or late stage growth startups). Our space is closed to the public.
We do not take equity but ask for a right to invest as a warrant option. We do not guarantee funding, which is open to all startups that complete the program. Our investments take the form of a convertible note and have two components - cash from our seed fund and services from OneTraction Labs that include engineering, go-to-market and business development.
When we introduce you to investors in our network and corporate partners, you are free to negotiate the terms directly with them. You do have access to our help and advice in the fundraising process. If you don't receive funding upon graduation, we are still here to help you as a long term partner and will re-visit our investment decision as your startup makes progress.
We are in our third year of operation. Our program accepts about 100 early stage startups per quarter and we have specific 3-month and 6-month review dates for them. Startups in late stage with ready products and customers who come to us for help with corporate partnerships can join after a review by one of our team members. We have startups at all stages of product (idea to launch and growth stage) and funding (self-funded, seed to Series A and B).
SOur Growth program is designed for late stage startups and does not require you to join our formal program. Growth companies can simply apply through our investment page (if we generate paid clients, we may invest as well). We are not a broker dealer, so we do not offer fundraising service for a fee. Our Growth Program is designed to help startups acquire corporate customers, partners and investors.
Your upfront cost is $0. We ask for a right to invest at the time of your funding of over $1 million, and success fee for acquiring paying corporate partners and customers. We align our goals with your startup goals. OneTraction Innovation Lab provides engineering, marketing and business development services and includes programs with usage-based service fees which are agreed upon depending on your startups's needs.
We provide 3 programs to fit your needs:
1. Innovate Program (up to 3 months) focuses on building your disruptive Product/Beta
2. Launch Program (up 3 months) focuses on getting traction and post-graduation funding
3. Growth Program (6 months) focuses on gaining revenues and funding up to Series B or Exit.
Graduate Startups with investment or clients have weekly interactions with our advisors and mentors to review progress. Initially the Innovate and Launch Programs are Do-It-Yourself. You should plan 10 to 20 hours per week (tasks can be split among founders). Please review the program content link listed on the Investment page to view the summary of our programs. Complete program manuals will be provided upon submission of your application (you will see a confirmation message with instructions).
Our demo day are closed to the public or investors and open exclusively to Fortune 500 Clients. Due to overwhelming demand, participation of mentors, speakers, and investors are by invitation only. However, referrals are always welcomed through existing members already affiliated with OneTraction. Visit our Mentors page and click on Join our network.
We handle confidential information in the same way any other investment entity does - we do not sign NDAs and neither do our investors, advisors, mentors or partners. Please remember that startups are about execution, not just ideas. We recommend you keep all confidential information within your team and not share it with us or our mentors and investors. If the situation demands and confidential information is needed to be shared, we and our corporate partners will on a case-by-case basis review signing NDAs for late stage startups.
OneTraction Lab has experts in software, mobile, IoT, hardware, cloud, security and other technologies. Our On-Demand engineering and design team gives us access to large resources with global capability. Our startups get exclusive rates and discounts from service providers such as Amazon, Microsoft, Apple, Google, IBM and much more.
Any IP we provide to you keeps its origin - commercial technology is owned by its respective owners and licensed to you. Any other product and IP built by OneTraction Lab based on your IP is owned by you or your customers and partners.
Yes. We have a large networks of partners including mobile App and cloud marketplaces. We also have channels of social media influencers and experts.
No. You can attend from your home country or visit the US as long you are not doing actual work for pay. We do not offer visa sponsorship.
I already joined or graduated from another accelerator, can I still join your program? What if I quit?
Unlike other accelerators who lock you with their exclusivity, our program is non-exclusive. You are free to discontinue for any reason. Our program is designed to complement other accelerators and does not replicate their offerings. You are obligated to comply with our terms of services.
Yes. We can help you reach out to top advertisers to pay you for ads posted on your website or mobile app. These services are part of our Launch Program.
Yes. We offer incentives to Channel Partners and we receive special rates and promotions from Service Providers that we pass on to our startups.
If you are an applicant, please refrain from doing so until you receive a request from us or you are invited for an interview where we will be happy to answer your questions. If you have a non-applicant related question, please visit the homepage / Contact Us in the footer, and send us a message with "Non-Applicant question" in the subject.
Unfortunately, our focus is to ensure our current portfolio startups become viable and successful, we do not waste our resources on negative energy, where almost each negative posting is generated by either: an applicant who was never accepted, a rejected applicant after interview, or a dismissed startup from our program due to mediocre execution and their inability to progress toward graduation and funding as per our program guidelines.
Our mentors or investors have joined us because they share our passion for innovation and love startups. On the other hand, they have their own areas of interest and have discretion to select which startups they prefer to engage with, which limits their availability. Our mentors, investors and corporate partners have the right to accept or decline requests from startups for their time and attention.